Background:
BigWave Drops, a small but growing brand specializing in health and wellness products, faced a significant setback when Amazon deactivated their best-selling product listing for Ear Drops. Despite efforts by an attorney hired by the brand, the listing remained suspended, posing a threat to the entire business.
Challenge:
The Ear Drops listing was deactivated by Amazon due to a prohibition on selling the product, causing distress for BigWave Drops, as it was their hero product and one of only two products they sold. Despite multiple attempts, including legal intervention, the listing remained suspended, jeopardizing the brand’s sales and reputation
Solution:
BigWave Drops turned to AMZOS for help. Leveraging their expertise in navigating Amazon’s policies and procedures, AMZOS took on the case and immediately contacted Amazon support to understand the issue causing the listing suspension. After thorough investigation, AMZOS identified that the product label contained anti-inflammatory claims that violated Amazon’s policies.
Implementation:
AMZOS worked closely with BigWave Drops to rectify the issue. AMZOS collaborated with the design team to revise the product label, removing the anti-inflammatory claims and ensuring compliance with Amazon’s policies. Simultaneously, also updated the product listing on Amazon, eliminating any non-compliant language.
Results:
Thanks to AMZOS’s swift action and expertise, the Ear Drops listing was successfully reinstated on Amazon. This crucial intervention saved the entire business, as the Ear Drops were the hero product for BigWave Drops. The reinstatement of the listing not only restored sales but also safeguarded the brand’s reputation and future growth potential.
Testimonial:
Mohsin is as good as they get. I hired him to help with inventory management after Amazon removed our listing. He took the initiative to investigate our removal further and was able to get our listing back in just 3 days. This was after I spent a month trying with expensive American lawyers who did nothing. Mohsin’s communication and work ethic are impeccable. He is professional, knowledgeable, efficient, and self-directed. He would be an asset to any team.” Rose Hardeman Founder of BigWave Drops
Conclusion:
The successful reinstatement of the Ear Drops listing by AMZOS highlights the critical role of expert guidance and strategic intervention in navigating challenges on Amazon. By understanding Amazon’s policies and implementing necessary changes, AMZOS not only saved BigWave Drops from potential disaster but also ensured their continued success and growth on the platform.